Going into business for yourself, but not by  yourself requires leadership, tenacity and the ability to execute standard operating procedures. That's why veterans excel at it.

Veterans account for 14% of franchisees nationwide, and over 630 companies offer discounts to prospective vet franchisees.

Veterans in Franchising


Franchise ownership means leading a team again, it means executing a blueprint for success, and it means a purpose and mission-driven career.


Franchisors find veterans outperforming and excelling at the leadership and tenacity required to run a small business, and they're looking for more of the same.

From Our Blog

VetFran Celebrates Sport Clips CEO Gordon Logan’s Prestigious Veterans Award

April 2, 2019

The Hall of Flags at the U.S. Chamber of Commerce, a stone’s throw from the White House, was packed with veterans, public servants and corporate executives last week, all gathered to honor the best and brightest in the veteran’s community. The occasion was the annual HillVets 100 Gala, a prestigious night…

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VetFran Launches New Initiatives and a New Site at the IFA Convention

March 19, 2019

The program unveiled a brand-new website (www.vetfran.org), which starting in April, will feature interactive member areas for franchisors and their veteran franchisees alike, putting veteran small business owners at the forefront of the program for the first time.

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PenFed Sponsors VetFran to Connect Veteran Franchise Owners

February 22, 2019

The International Franchise Association Foundation today announced a new sponsorship agreement with PenFed Credit Union, the nation’s second-largest federal credit union, in support of VetFran. PenFed’s $25,000 commitment supports VetFran’s efforts to increase its reach nationwide during an events tour that will bring veteran franchise owners together with veterans in their communities and engage them through the sharing of their experiences in franchising.

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Upcoming Events

Executive Panel on Corporate Culture and Veterans

Feb 26, 2019 1:30PM—3:00PM

Mandalay Bay South Convention Center, Reef AB

National Veterans Hiring Campaigns: Lessons from the Private Equity World

Feb 25, 2019 9:00AM—10:30PM

Reef C - Mandalay Bay South Convention Center