Going into business for yourself, but not by yourself requires leadership, tenacity and the ability to execute standard operating procedures. That's why veterans excel at it.

Veterans account for 14% of franchisees nationwide, and over 500 companies offer discounts to prospective vet franchisees.


Veterans in Franchising


Franchise ownership means leading a team again, it means executing a blueprint for success, and it means a purpose and mission-driven career.


Franchisors find veterans outperforming and excelling at the leadership and tenacity required to run a small business, and they're looking for more of the same.

From Our Blog

30 Heroes for 30 Years: Mary Kennedy Thompson, Neighborly

June 8, 2022

Mary Kennedy Thompson currently serves as the COO of Neighborly, the parent company for many brands such as Mr. Rooter, Molly Maid, and Mosquito Joe. But before that she was an officer in the Marine Corps and one of only a handful of Marines that was jump qualified. Mary is a…

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30 Heroes for 30 Years: Ralph Yarusso, Mayweather Boxing

May 26, 2022

Ralph Yarusso is an Air Force veteran, as well as a 30-year veteran of franchising. Originally desiring a career in aviation technology, the United States Air Force decided that Ralph would best fit in as an aircrew loadmaster. Upon completion of his contract, he left the service as a Technical Sergeant.…

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30 Heroes for 30 Years: Steve White, PuroClean USA

May 3, 2022

Meet Army Veteran Steve White, former Chairman of the International Franchise Association’s VetFran Committee. Steve has more than 25 years of leadership experience in the franchising industry from Domino’s Pizza to Allegra Network to his current role as the President and COO of PuroClean USA.   In celebration of VetFran’s 30th anniversary,…

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